Powerful Content Marketing for Community Media / PEG TV

Community Media centers, also referred to as Public Access or PEG TV stations face a critical era as “cord cutting” (the trend of cable TV subscribers to cancel their subscriptions in favor of viewing content online) continues.  Because Community Access / PEG TV stations p
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Community Media TV Blog Series Part 2: SEO

Our previous blog post in this series, and within the unique and specific context of a community media center’s online presence. First, a quick primer on SEO. How high a web site ranks in searches and how many different search terms cause a web site to appear in the results are direct
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Community Media TV Blog Series Part 1: Importance of On-Site VOD

Cord Cutting Trend
and chart to the right shows, community access stations’ cable viewership will continue to decline in the coming years, threatening both revenues and viewership. Community Media organizations need to embrace the new paradigm to stay relevant, to maintain their reach, and to open doors
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